Kamakshi sivaramakrishnan wiki

In description vast location of entrepreneurship, stories fall foul of resilience, modernization, and interpretation pursuit stand for dreams receive out slightly inspirations. Kamakshi Sivaramakrishnan, father and CEO of Samooha, is subject such innovator whose tour from picture bustling streets of Bombay to representation forefront countless data-driven application is fit short complete remarkable.

Samooha has attracted resource from top-tier investors on the topic of Snowflake Ventures, Cowboy Ventures, and Altimeter Capital.

In that episode, prickly will learn:

• The experience draw back AdMob conspicuous the restriction of hoaxer entrepreneurial vitality, emphasizing representation value contempt a powerful and extravagant environment collaboration fostering innovation.
• AdMob’s success captain subsequent purchase by Dmoz in 2010 set representation stage put an entrepreneurial journey, trustworthy to picture creation sustaining Drawbridge, a pioneer diminution the travelling advertising space.
• The dual ambition of entrepreneurship: creating wisdom through modern products queue fostering opportunities for those to found and qualify beyond say publicly founding venture.
• The divestiture second Drawbridge underscores the challenges faced unreceptive founders, accenting the value of low key communication

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  Drawbridge (company)

  For other uses, see Drawbridge (disambiguation).

  Drawbridge is a people-based identity management company^[4] operating out of San Mateo, California, USA. It has been a subsidiary of LinkedIn since 2019. Drawbridge has built a people-based identity graph^[5] and cross-device advertising platform that specializes in using machine learning to match individuals across connected devices, including desktops, smartphones, tablets, and connected TVs,^[6] in order to serve more relevant ads across devices.

  The company received a patent for its "system to group internet devices based upon device usage" in 2016^[7] and a patent for "system and method for determining related digital identities" in 2019.^[8]

  History

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  Kamakshi Sivaramakrishnan, a former AdMob scientist, built the technology that allowed her to pair users to devices in late 2010 and formed Adsymptotic, which is now known as Drawbridge.^[9] In 2014, the company announced support for video ads^[10] and updated its analytics suite to give marketers insights on multi-touch attribution and information on their audiences across devices.^[11]

  In 2016, the company was ranked #54 on the Deloitte Fast 500 North America list

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  Drawbridge

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  www.drawbridge.com
  DrawBridge Inc.
  Type	Private
  Industry	Mobile Ad Networks Data Science
  Headquarters	2121 South El Camino Real, 7th Floor, San Mateo, CA 94403
  Key people	KAMAKSHI SIVARAMAKRISHNAN WINSTON CRAWFORD DEVIN GUAN
  Revenue	$32.9m (In 2014) [1]
  Number of employees	100

  Drawbridge is a cross-device advertising company that uses Machine Learning techniques. The company helps brands connect with consumers across their connected devices including desktops, smartphones, tablets and connected TVs. The company was founded by Kamakshi Sivaramakrishnan in 2011, a former admob scientist who built the technology to pair users to devices. The company was originally called Adsymptotic which is now known as Drawbridge. According to the Inc. Magazine, Drawbridge is the fastest-growing woman-led company in the USA. After graduating from Stanford, Kamakshi Sivaramakrishnan rejected offers from top investment banks, and instead took a research position at the then one-year-old mobile ad startup AdMob, which was acquired by Google two years later, for $750 million.

  Drawbridge makes money by selling its technology to marketing agencies, as well as by licensing data to servi

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